This is how I move through life (and business)

by Brigitte van Tuijl | Mar 4, 2025 | Uncategorized

When you look from the outside at how I market my business, you may think it’s pure unstructured chaos. And perhaps sometimes you think it’s very well thought out. Here’s what it really is: I’m winging it. What looks like chaos? Winging. What looks like strategy?...

How to be effortlessly productive (not that it matters)

by Brigitte van Tuijl | Feb 15, 2025 | Uncategorized

I mentioned before that I don’t make a distinction between ‘work’ days and days ‘off’. I simply do what calls me in each moment, regardless of what day or time it is. I also don’t track how ‘productive’ I’ve been. That doesn’t interest me in the least anymore. Why?...

This shift in perspective makes marketing easy (and even fun!)

by Brigitte van Tuijl | Sep 1, 2024 | Uncategorized

What I hated most about marketing was the relentless pressure I put on myself: Pressure to make myself visible. Pressure to get results—whether that meant sales, followers, list growth, or something else. Pressure to follow certain rules and strategies that didn’t...

The lazy advantage: why it’s good to take it easy and do less

by Brigitte van Tuijl | Mar 1, 2024 | Uncategorized

Taking action, being (pro)active and DOING in general are HIGHLY overrated. And being lazy has a negative connotation. Especially when it comes to a business or career, we’re conditioned to believe that we need to WORK at and for it. We believe that growing our...

You think this is negative, but it’s your super power

by Brigitte van Tuijl | Feb 11, 2024 | Uncategorized

You think waiting is passive. Unproductive. A waste of time. But what if it’s the most powerful thing you could do? A couple of weeks ago I had a thought that I’d create a new online program soonish.  I noticed the thought but didn’t do anything with it. A while...