3 keysSetting yourself and your business apart is crucial these days. There are so many coaches out there, it’s very hard to find clients if you’re:

  • Not visible enough,


  • Aren’t setting yourself and your business apart from others coaches in your field.

The practical steps to being seen & standing out aren’t difficult.

Once you know how it works, all it takes is implementing the right steps in the right order.

Like everything else in business, it’s not rocket science.

The ONLY thing that makes it difficult (again, like everything else in business) are your own thoughts, fears, doubts & beliefs.

Without the right mindset, it’s very difficult to make yourself seen and SHINE bright.   

Setting yourself and your business apart begins inside you first.

These 3 mindset keys will help you with that:

Key #1: Stop waiting.

So many women coaches are waiting to blossom, stand out and shine.

They’re waiting until they:

  • Have full faith in their expertise (and feel comfortable positioning themselves as an expert. And deeply BELIEVE they’re an expert.);
  • Feel super confident they can live up to their clients expectations and can deliver results, always;
  • Know every detail of their website, program, service etc., etc. is absolutely PERFECT;
  • Feel they are 100% ready and able to be fully visible.

Here’s the truth:

Your website, program, graphic, video, marketing message – in short: NOTHING – will EVER be perfect.

You’ll feel excited and a bit scared every time you take a next or new step in your business.

And you’ll never feel completely ready.

Decide to stop waiting, and commit to making yourself visible and stand out – no matter what.

Key #2: Permission. FULL permission.

Give yourself full permission:

  • To be who you truly are – regardless of what others might think about that;
  • To stop playing small, hiding out, and being so careful all the time;
  • To step up, stand out, and SHINE.

Key #3: Embrace your whole self.

Accept and embrace every part of you:

Your talents, skills, passions and dreams.

Your wild side. Your imperfections and flaws.

The parts of yourself that make you feel ashamed, small, crazy or weird.

Embrace it. Embrace ALL of it.

You are meant to be YOU to your fullest ability.

And you’re allowed to enjoy the heck out of your journey.

Allow yourself to shine, and embrace & unleash your uniqueness.

It’s what you need to feel happy & fulfilled.

It’s what your business needs – there’s no way you can authentically set it apart if you don’t embrace your uniqueness.

It’s what your clients want and need from you – who else are they going to get it from?

We all benefit when you are YOU  😉

“There has never been another you. With no effort on your part you were born to be something very special and set apart. What you are going to do in appreciation of that gift is a decision only you can make.”

~ Dan Zadra


© 2015 Brigitte van Tuijl

P.S. Not sure what sets you and your business apart? Afraid to make it visible?

Or don’t know HOW to make it visible in ways that feel good to you – and attracts clients as well?

My totally renewed and upleveled online program ‘Unleash Your Uniqueness – How To Stand Out In An Ocean Of Coaches’ might be just what you need. 

Doors are open until Saturday, April 25, so don’t wait to long to check it out if this resonates with you 🙂

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